Friday 21 March 2014

target audience

the target audience for the case is for mixed gender people between the ages of fifteen and twenty five. this is because people at this age are generaly at work or university so they need to escape from their stressful lives by watching films. the case is a crime thriller so we ant really show it to people under the age of fifteen because one of the first things that happens in the film is a death the reason that the film is a fifteen and not an eighteen is because the film would be cutting out about a third of its target audience and would therfor lose a lot of money when putting the films in cinama.the reason that the film has a mixed gender is because in modern society men and women are getting more interested in the same types of films. such as most horror films have about  55% of the audience being male and 45% of the audience being female.we dont think that old people such as 65 and over would enjoy this film as much because they might find it slightly boring and possibly confusing also later on in the film there may be alot of action and loud noises e.g. explosions that an older audience may find discomforting.

No comments:

Post a Comment